CHOCOLATE Brand Manager

4 hours ago


Doha, Baladīyat ad Dawḩah, Qatar HME Holding Group Full time 60,000 - 120,000 per year

The Brand Manager will lead brand strategy, product positioning, campaigns, and consumer engagement for a premium chocolate brand in Qatar. This role drives brand visibility, sales growth, and customer loyalty across retail & digital channels.

Key Responsibilities

Develop annual brand plan & marketing calendar

Lead brand positioning, messaging & product launch plans

Manage digital & social media campaigns with agencies

Conduct market research & competitive analysis

Lead in-store branding, POSM & consumer activation

Work with sales & retail teams to ensure brand visibility

Plan seasonal campaigns (Ramadan, Eid, gifting seasons)

Monitor brand performance, marketing KPIs & ROI

Manage marketing budget & agency partners

Qualifications

3–6 years brand/marketing experience (preferably FMCG/confectionery)

Degree in Marketing, Business, or related field

Strong understanding of GCC consumer behavior

Experience managing creative agencies & digital campaigns

Data-driven decision-making & good communication skills

KPIs

Brand awareness & engagement growth

Campaign ROI & marketing efficiency

Sell-out growth by channel (retail/online)

Market share improvement

Successful seasonal campaign execution

Job Type: Full-time



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