Customer Insight Analytics Market Research

4 months ago


alGhuwayriyah, Qatar MVP Match Full time

Job highlights

Identified by Google from the original job post

Qualifications

Experience conducting research studies using both print/mail and online methodologies

Strong critical thinking skills and high level of curiosity about the underlying data

Strong organizational and project management skills, with ability to manage multiple concurrent projects with competing deadlines

Demonstrated ability to work independently and across organizational lines

Excellent interpersonal, presentation and communication skills, with ability to condense, curate and present qualitative and quantitative data in concise form

Passionate about customer success and customer results

Knowledge of statistical packages, databases, MS Office

Experience with MS Office (Outlook, Word, Excel, Power Point - intermediate to advanced skill level) and the creation and management of data and reports

Bachelor's Degree in Market Research, Marketing, Statistics or related field or relevant work experience

Seasoned professional with a minimum of 5 years of hands-on customer/market research experience

Responsibilities

Responsibilities include working with internal customers to define research objectives, coordinating the distribution of surveys with internal departments and external vendors, monitoring online surveys and analyzing survey data and verbatims

In addition, this position is responsible for identifying data trends, themes and key insights to inform key stakeholders and shape action plans

Working collaboratively with staff across the organization, this position will ensure that key decisions across the organization are based on a strong foundation of customer understanding

This position will also support the Quality Service Improvement program and facilitate adherence to all guidelines for surveys to be compliant with regulatory and quality agencies

Work with stakeholders across the enterprise to advance business objectives through customer-focused research

Conduct research studies to measure customer satisfaction and identify customer needs, preferences and behaviors associated with MVP products, services and customer experience

Manage and execute all phases of a research study, including study design, questionnaire development, data collection processes, reporting and analytics

Conduct surveys, focus groups and/or individual interviews as necessary and appropriate to support a research study

Interpret data, perform statistical analysis, visualize results, identify actionable insights and formulate recommendations

Analyze and interpret qualitative data, including customer comments and Voice of the Employee feedback, examining content and sentiment as a data point in the identification of insights

Ensure all outputs are actionable, grounded in consumer knowledge, and guided by a broader understanding of business context and implications and inspire the team to uncover the insights of all deliverables

Design and configure data collection instruments, dashboards, reports, customer alerts, etc

Present research findings and recommendations to key business stakeholders

Identify customer pain points and identify opportunities to improve MVP's products, services and customer experience

Track and manage metrics to measure product performance (e.g. adoption metrics, customer satisfaction, etc.)

Assess market competition by comparing the company's products to competitors' products

Benefits



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