Campaign Marketing Specialist

2 months ago

Doha, Qatar Talent Pal Full time
About the role The Campaign Marketing Specialist is responsible for planning executing and optimizing integrated marketing campaigns that drive foot traffic maximize revenue through increased product sales and enhance QDFs brand visibility

Key Accountabilities include but are not limited to:

  • Assist the development and implementation of comprehensive campaign strategies that align with the company objectives and target audience to achieve the company business objectives.
  • Coordinate all aspects of campaign production including print materials digital assets and multimedia content to create comprehensive cohesive and effective campaigns that resonate with the target audience across various mediums and channels.
  • Coordinate with internal teams on the campaigns creativity designs and marketing to ensure seamless execution of campaigns.
  • Oversee creation and optimization of campaign assets by ensuring that they are compelling with the brand and optimized for all our channels to maximize effectiveness in achieving campaigns goals such as driving sales or increasing brand awareness.
  • Monitor campaign performance and analyze data through marketing and analytics tools to measure effectiveness and identify areas of improvements.
  • Collaborate with key stakeholders including Qatar Airways Internal Media Services HIA teams and QR group subsidiaries by identifying new media advertising channels to expand our 360 integrated media solutions.
  • Provide Line Manager with detailed weekly reports including but not limited to business trends brand partner needs problems interests competitive activities assisting in developing all new marketing activities and initiative to bridge revenue gaps.
  • Leverage QDFs Trinity model USP to deliver innovative and pioneering awardwinning 360 integrated marketing campaigns leading to revenue increase and positive results for both QDF and brand partners.
  • Use design skills to prepare mockup of new ideas and media proposals to deploy all promotions and campaigns and generate more sales.
  • Liaise with Media and Creative Suppliers to optimize the brand exposure and benefit thereof.
  • Monitor site production work from vendors on a daytoday basis to ensure production are as per agreed budget timeline quality.
  • Plan and organize personal planning and implementation strategy to maximize the return on time investment.
  • Maintain and implement DOA and Procurement policies to achieve better financial management vendor relationships and overall operational effectiveness.
  • Perform other department duties related to the position as directed by the Head of the Department

Be part of an extraordinary story
Your skills. Your imagination. Your ambition. Here there are no boundaries to your potential and the impact you can make. Youll find infinite opportunities to grow and work on the biggest most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future and build the life you want while being part of an international community. Our best is here and still to come. To us impossible is only a challenge.

Join us as we dare to achieve whats never been done before. Qualifications About you The successful candidate will have the following qualifications:
  • High School Qualification / Vocational Qualification /Diploma or Equivalent (Type of Diploma Based on Role) with Minimum 5 years of jobrelated experience.
  • Bachelors Degree or Equivalent with Minimum 4 years of jobrelated experience

Jobspecific skills & experience:

  • Experience in campaign marketing with a focus on production offline and digital content creation.
  • Proven track record of successfully managing and rolling out campaigns across multiple channels.
  • Experience in a Multinational Advertising Agency in an Account Management role or a medium sized Duty Free operation retail outlet for at least 2 years would be ideal.
  • Demonstrated successful track record in creating and executing effective large marketing and advertising campaigns.

About Qatar Airways Group
Our story started with four aircraft. Today we deliver excellence across 12 different businesses coming together as one. Weve grown fast broken records and set trends that others follow. We dont slow down by the fear of failure. Instead we dare to achieve whats never been done before. So whether youre creating a unique experience for our customers or innovating behind the scenes every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries and be part of a truly global community. This job has been sourced from an external job board.
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