CRM Performance Enhancer

6 days ago


Doha, Baladīyat ad Dawḩah, Qatar QIC digital hub Full time
Responsibilities
  • Design and conduct A/B testing to evaluate the impact of changes;
  • Build and materialize views for dashboards;
  • Create and maintain dashboards and reports;
  • Analyze and optimize the customer journey to identify improvement points at all stages of the customer experience;
  • Generate forecasts based on analytical data and provide recommendations to the marketing and sales teams;
  • Conduct data quality control and audit data sources regularly to ensure data integrity and accuracy.

Requirements:

  • 3+ years of experience in a Marketing + CRM analyst role;
  • Strong knowledge of SQL and experience with BigQuery;
  • Experience in data visualization using Tableau and Looker to create insightful dashboards and reports;
  • Proficiency with analytics tools: Google Analytics 4 (GA4) and Adjust;
  • Skills in interacting with CRM data, including managing email and SMS campaigns, and analyzing Call-tracking data;
  • Experience with ad platforms;
  • Experience with CRM platforms (Sales, Customer Service, Marketing, Reporting modules; Salesforce and MS Dynamics are preferable);
  • Experience working with cloud databases that charge based on data volume activated by queries;
  • Optional: Experience in automating data transformation processes using Dataform;
  • Upper-Intermediate level of English.


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