Data Science Campaign Strategist
2 days ago
Data Science Campaign Strategist:
We are seeking a detail-oriented and analytical Data Science Campaign Strategist to join our marketing team at SWATX. As a key member of our team, you will be responsible for analyzing data from our marketing campaigns and providing insights that drive strategic decision-making. Your expertise in data analysis and understanding of campaign performance metrics will be crucial in optimizing our marketing strategies and ensuring successful outcomes.
About the Role
In this role, you will collect, analyze, and interpret marketing data to evaluate campaign performance and effectiveness. You will create and maintain comprehensive reports and dashboards that track key performance indicators (KPIs) and campaign metrics. Collaboration with campaign managers is essential to identify areas for optimization and enhancement of marketing initiatives. Utilizing statistical analysis and modeling techniques, you will forecast campaign results and recommend actionable strategies. Additionally, you will monitor industry trends and best practices in data analysis and marketing analytics to improve internal processes.
Responsibilities
- Analyze data from marketing campaigns to provide insights for strategic decision-making.
- Create comprehensive reports and dashboards to track KPIs and campaign metrics.
- Collaborate with campaign managers to optimize marketing initiatives.
- Utilize statistical analysis and modeling techniques to forecast campaign results.
- Monitor industry trends and best practices in data analysis and marketing analytics.
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