Marketing Director

7 days ago


Doha, Baladīyat ad Dawḩah, Qatar DYSO Management Full time
About the Role

We are seeking a highly skilled and experienced Marketing Director to join our team at DYSO Management. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing strategies to drive business growth and achieve our strategic objectives.

Key Responsibilities
  • Integrated Marketing Plans
    • Develop and execute cross-channel marketing plans that align with our business objectives and maximize reach and engagement.
    • Coordinate with cross-functional teams to ensure brand consistency and campaign effectiveness.
  • Customer Acquisition and Retention
    • Drive customer acquisition and retention campaigns through social media, email marketing, search engine optimization, and paid advertising.
    • Identify target customer segments and tailor campaigns to resonate with different audiences.
  • Market Research and Competitive Analysis
    • Conduct thorough market research to identify consumer needs, preferences, and emerging trends.
    • Analyze competitor strategies and performance to identify opportunities for differentiation.
  • Advertising and Promotional Activities
    • Plan, manage, and execute advertising and promotional activities across digital, print, and experiential platforms.
    • Work with external agencies to develop creative campaigns that align with our brand strategy.
  • Performance Metrics Analysis
    • Monitor and analyze key marketing performance metrics to measure campaign effectiveness.
    • Use data-driven insights to refine marketing strategies and improve ROI.
  • Customer Feedback Mechanisms
    • Develop and implement comprehensive mechanisms to gather customer feedback.
    • Analyze feedback to identify areas for improvement and enhance customer satisfaction.
  • Targeted Customer Campaigns
    • Design and execute targeted campaigns aimed at specific customer segments.
    • Use advanced segmentation techniques and personalization strategies to deliver tailored messaging.
  • Collaboration with Cross-Functional Teams
    • Work closely with sales, product development, customer service, and other departments to ensure marketing initiatives are fully integrated.
    • Act as a key liaison between marketing and other teams to facilitate open communication and collaboration.
  • Brand Development and Management
    • Oversee the development and consistent implementation of our brand strategy.
    • Maintain a strong brand presence in both existing and new markets.
  • Innovation and Trend Adoption
    • Stay up to date on the latest marketing trends, tools, and technologies.
    • Experiment with new marketing approaches, channels, and platforms to keep our marketing strategy cutting-edge and relevant.
Qualifications
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing management with a focus on digital, print, and event marketing strategies.
  • Strong understanding of customer acquisition and retention strategies.
  • Proficiency in conducting market research and competitive analysis.
  • Excellent analytical skills to measure and interpret marketing performance metrics.
  • Exceptional communication and organizational skills.
  • Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.


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