Market Research Analyst
3 weeks ago
The Data Analyst Identify Objectives develop research plan conducts appropriate research analysis and reports the finding in professional and understandable way.
Duties/Responsibilities:
- Identifies and defines the research objectives determines the best methods to use to meet those objectives.
- Develops research plan specifying information needed and methods needed in details.
- Develops research methods such as questionnaires Interviews focus groups observation and data extraction from other sources and systems.
- Drafts questionnaires polls surveys interview questions and other data collection process.
- Researches and compiles data related to business problems current market customer behavior analyzes results to identify ways of maximizing sales and market penetration.
- Summarizes and analyzes data using statistical tools to make recommendations related to research findings.
- Reports findings complete with graphs illustrating data and written text explaining complex findings.
- Delivers reports and presentations of findings to management and/or executive leadership.
- Performs other related duties as assigned.
Required Skills/Abilities:
- Excellent verbal and written communication skills.
- Excellent organizational skills and attention to detail.
- Superior research and analytical skills.
- Confident in being in contact with customers
- Ability to translate complex concepts and methodologies into easily understood language.
- SPSS tool Python or any other analytical tools.
- Proficient with Microsoft Office Suite or related software.
Education and Experience:
- Bachelors degree in Business Research Marketing Research Data Science Statistics Math or related field required.
- Some related experience preferred.
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