Regional Marketing Manager
4 days ago
Key Performance Indicators (KPIs)
The Marketing Services Manager will be measured on the following key performance indicators:
- Effectiveness in delivering marketing value to clients.
- Quality of client partnerships developed.
- Success in driving Debit and Visa portfolio growth through co-marketing campaigns.
- Efficiency in executing marketing programs.
- Ability to determine the best use of Visa assets aligned with client strategies.
- Vendor management skills.
- Market opportunity identification and strategic recommendation.
- Competitor monitoring and feedback.
Required Skills & Qualifications:
Minimum Qualifications:
- Seven years of relevant experience in a marketing team, preferably in similar industries like Financial Services, Technology, or Telecommunications.
- Marketing campaign management expertise, particularly for multi-channel, digital-centric campaigns.
- Understanding of marketing KPIs and return on investment analysis.
- Experience in market research briefing, analysis, and insight development.
- Media strategy planning knowledge.
- Budget and forecasting skills.
- Proven relationship management and negotiation abilities.
Additional Information: Visa is an equal employment opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status.
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