Global Product Marketing Specialist
3 days ago
About Us
At Agoda, we're passionate about making travel easier and more rewarding for everyone. As a leading online travel booking platform, we've built a global network of 4.7M hotels and holiday properties, plus flights, activities, and more. Our diverse team of 7,100+ employees from 95+ nationalities in 27 markets is dedicated to creating a culture of innovation and experimentation.
We believe travel has the power to bring people together, foster empathy and understanding, and create unforgettable experiences. That's why we're committed to providing innovative solutions and exceptional customer service.
The Opportunity
We're seeking a talented B2B Marketing Strategist to join our team and help drive our product marketing strategy forward. The ideal candidate will be responsible for developing and implementing a comprehensive product marketing strategy, crafting compelling product messaging, and analyzing product and channel performance metrics.
Key Responsibilities
- Develop and implement a comprehensive product marketing strategy that engages B2B audiences, elevates brand awareness, and delivers tangible business results across multiple business units.
- Craft compelling product messaging that differentiates our products in the market.
- Project manage cross-functional initiatives to ensure alignment and effective communication among all stakeholders.
- Measure and analyze product and channel performance metrics to refine marketing strategies and enhance product offerings.
- Enhance sales materials and strategy by designing and executing go-to-market plans for product launches.
Requirements
- A minimum of 4 years of experience in product marketing, strategy, content marketing, or related roles preferably in the tech industry.
- Strong analytical skills with the ability to analyze data (SQL knowledge is a strong plus).
- Innovative problem-solving skills to tackle complex challenges in a non-linear fashion.
- Excellent communication and presentation skills.
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