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Assistant Marketing

3 weeks ago

Doha, Qatar Crowne Plaza Hotels & Resorts Full time

**Join our extraordinary world**

We want to welcome you to a world of bringing True Hospitality to everyone. When you join us at IHG®, you become part of our global family. A welcoming culture of warmth, honesty and a passion for providing True Hospitality. We pride ourselves on letting your personality and passions shine, recognizing the individual contribution you make and supporting your ambition to learn and create your own career path. In making a difference to our guests and owners, colleagues and communities, every day is a chance to create great and unique experiences, in your own way. With over 370,000 colleagues in nearly 100 countries sharing our values, there’s countless opportunities at your fingertips. Located in the prestigious West Bay area of Doha, Crowne Plaza Doha West Bay welcomes you to a new and better way to do business travel. This modern and stylish 314 room hotel is just 20 km away from Hamad International Airport and offers easy access to Qatar’s shopping, financial, and diplomatic district. It is a few minutes’ drive from City Center Mall, Doha Exhibition Centre, the Corniche, Souq Waqif, Lusail City, Katara and The Pearl, making it easy for guests to enjoy the iconic places that Qatar has to offer

A little taste of your day-to-day:
Every day is different, but you’ll mostly be:

- Executes annual marketing plan budget, in consultation with the GM, Food and Beverage leader, and DOS.
- Partners with Operations, Food and beverage, and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and any third-party agencies on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B marketing calendar.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
- Social Media Content Management
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaigns in F&B, rooms, and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responding accordingly.
- Develops a comprehensive PR plan per quarter.
- Maintains a comprehensive list of local media contacts, including food critics and bloggers.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel-sponsored events, community/government relations activities, and press promotional activities.
- Supports pull-through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media report
- Manages external vendors and media agencies; works with agency partners

What We need from you:

- 4-5 years bachelor's degree in Marketing, Public Relations, Business, or related major;
- 2-3 years experience in the sales, marketing, digital, or related professional area; hospitality marketing or digital advertising agency experience preferred.
- Previous marketing experience in International brands, hotels, lodging, or the travel industry preferred
- Experience with marketing plan development and execution
- Strong relationship-building skills at all levels of the organization. Ability to influence, guide, and lead executive-level colleagues.
- Good presentation and written communication skills
- Ability to use research tools and interpret marketing data to develop marketing plans and programs that generate desired business results
- Strong understanding of all key functional areas of business from Sales, Revenue Management, Digital Marketing, Communication, and Operations
- Strong project management skills
- Experience managing agencies
- Superior Microsoft Office (PowerPoint, Excel, Word) skills required
- Strong English (both spoken/written) is required

What you can expect from us:
We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life - including a full uniform, impressive room discounts and some of the best training in the business.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences,