Digital Channel Communications Manager
2 weeks ago
Our Brand and Communications team is on a mission. Their goal is to win over the hearts and minds of our consumer & business customers. They do this by getting customers to fall in love with our brand and what we stand for.
The Digital Channel Communications Manager is designed to develop and manage all of the communications and campaigns living across our digital platforms
- namely the Website, My Vodafone app, ChatBot and any other digital platform communicating Vodafone’s products and services.
**You will be responsible to...**
- Work cross-functionally and brief agency partners to deliver the needed support and content. This includes budget management & setting up workflows and structures to ensure best in class delivery
- Set up and manage key performance and evaluation KPIs - in order to adjust content parameters
- Develop innovative recommendations and solutions for releasing content and ensure all digital content is fit for purpose
- Translate brand needs into sound recommendations for content strategy, plans and tactical execution
- Ensure integration of digital efforts into overarching marketing campaigns
- Implement best practices and devise strategies to drive traffic and conversion
- Cultivate a data-driven mentality with emphasis on analysis, insight, and recommended action
- Evaluate effectiveness of digital programs through metrics and analysis
- Contribute to the ideas, development, creation, and implementation of all customer facing marketing programs for the business and the company at large
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