Cluster Marketing and Brand Manager
6 months ago
Location: DohaCountry: Qatar
Position: Cluster Marketing & Brand Manager
Role:This position is responsible for developing, implementing, and executing strategic marketing plans to attract potential guests and retain existing ones and manage collateral, special events/promotions, social media, and advertising at a local, regional, and international level.
- Manage a team of social media executives, graphic designers, and content creators.
- Take ownership of the complex s marketing strategies including development, management, implementation, monitoring, optimization, and reporting.
- Analyze market trends and prepare forecasts.
- Coordinate marketing strategies with the sales, financial, public relations, and operation departments of the complex.
- Develop, supervise, and deliver the branding, advertising, and promotional collateral/materials according to business needs and different departments requests.
- Develop business and leisure promotions.
- Monitor all printed materials to ensure adherence to corporate identity standards.
- Maintain up-to-date photo/electronic library.
- Liaise with vendors and suppliers for the production of marketing materials.
- Manage & arrange the complex s photoshoots and video productions when needed.
- Coordinate all special events and promotions with the aim of maximizing publicity and awareness.
- Manage the social media channels of the complex, including but not limited, to content creation, new channel activations, responding to inquiries & comments, etc.
- Identify and secure partnerships with relevant key influencers/brands/personalities that can support the goals of the complex.
- Work with the digital marketing manager on defining the proper digital marketing campaign based on seasonality, trends, and business needs.
- Evaluate digital reports and suggest improvements for any online campaign (on websites or social media).
- Work with the Director of Marketing to plan the advertisement campaign for Qatar and relevant markets (outdoor, printed, digital) and execute it.
Your experience and skills include:
Bachelor s Degree
Minimum 6 years of experience in Marketing or 3 years of experience in a similar role
Experience in a multi property or complex position preferred
Excellent reading, writing and oral proficiency in English language
Proficient in Microsoft Office. Presentation skills required
Must speak Arabic
Must have GCC experience
Must be female
This job has been sourced from an external job board.
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