Marketing Strategist

2 weeks ago

Doha, Qatar Global Studies Institute Full time

**Job Title**: Marketing Strategist
**Location**: Aspire Zone | Doha, Qatar
**Position Type**: Part-Time (might be changed to full-time depending on the performace)

**Key Responsibilities**
- **Strategic Planning**: Develop and refine comprehensive marketing strategies aimed at increasing brand awareness, student recruitment, and community engagement.
- **Campaign Execution**: Plan and implement multi-channel marketing campaigns (digital, print, social media, and events) to promote academic programs and institutional initiatives.
- **Market Research**: Conduct market analysis to identify trends, opportunities, and competitive insights; use findings to inform marketing tactics.
- **Collaboration**: Work closely with academic departments, admissions, and external partners to ensure branding consistency and effective campaign execution.
- **Performance Tracking**: Establish key performance indicators (KPIs), monitor campaign metrics, and generate analytical reports to measure effectiveness and recommend improvements.
- **Content Creation & Oversight**: Provide guidance on content development (messaging, visuals) that resonates with diverse audiences and aligns with the institution’s branding.
- **Budget Management**: Participate in allocating and overseeing the marketing budget, ensuring cost-effective campaigns and high ROI.

**Qualifications**
- **Educational Background**: Bachelor’s degree in Marketing, Communications, Business, or related field (Master’s preferred).
- **Professional Experience**: A minimum of 2 years of experience in marketing strategy, preferably within higher education or a similarly regulated environment.
- **Analytical Skills**: Demonstrated ability to interpret data and translate insights into actionable strategies.
- **Communication**: Excellent written and verbal communication skills in English; proficiency in Arabic is an advantage.
- **Team-Oriented Approach**: Comfortable working in a collaborative environment, with strong interpersonal and project management skills.

**Legal Requirements**
- **Residency**: Must currently reside in Qatar and hold a valid Qatari ID.

**Job Types**: Part-time, Temporary, Contract, New grad
Contract length: 12 months

Expected hours: 15 - 25 per week

Application Question(s):

- Are you located in Qatar?
- How soon will you be able to start if selected?
- Which days & what times will you be available for an interview?
- What is your expected salary? (a range might really help)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 2 years (preferred)

**Language**:

- Arabic? (preferred)

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