Advertising Campaign Coordinator
1 week ago
The Campaign Manager Specialist is responsible for planning, executing, and optimizing integrated marketing campaigns that drive foot traffic, maximize revenue through increased product sales, and enhance Qatar Duty Free's brand visibility.
Key responsibilities include:
- Developing comprehensive campaign strategies that align with the company objectives and target audience to achieve business goals.
- Coordinating all aspects of campaign production, including print materials, digital assets, and multimedia content to create cohesive and effective campaigns that resonate with the target audience across various mediums and channels.
- Collaborating with internal teams on creativity, designs, and marketing to ensure seamless execution of campaigns.
- Overseeing creation and optimization of campaign assets to ensure they are compelling, aligned with the brand, and optimized for all channels to maximize effectiveness in achieving campaign goals.
- Monitoring campaign performance and analyzing data through marketing and analytics tools to measure effectiveness and identify areas of improvement.
- Collaborating with key stakeholders, including Qatar Airways, Internal Media Services, HIA teams, and QR group subsidiaries, to identify new media advertising channels and expand 360° integrated media solutions.
- Providing line manager with detailed weekly reports on business trends, brand partner needs, problems, interests, competitive activities, and assisting in developing new marketing activities and initiatives to bridge revenue gaps.
Key Qualifications
- Bachelor's Degree or Equivalent with Minimum 4 years of job-related experience.
- Experience in campaign marketing, with a focus on production, offline and digital content creation.
- Proven track record of successfully managing and rolling out campaigns across multiple channels.
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