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Commercial Director
2 weeks ago
Commercial Director
Major responsibilities include:
- Directly accountable for driving the top line budget and forecast by implementing a commercial strategy and business plan through all available business tools and intelligence. Deliver as a minimum the budgeted revenues across all revenue streams, To include but not limited; All Rooms, GC&E, F&B, Leisure and Spa with a control on cost of sale, route to market, channel shift and marketing / Ecommerce opportunities
- Work with the GM & Finance to ensure profits are maximized in line with GOP targets set
- Ensure Business Review Guidelines (current to + 5 years) all Pricing & Rate Quotation Strategies are in place in order to maximize all pricing components of sales and catering opportunities and achieve positive group market share
- Support various On Property, Regional Doc, RPD and Area Marketing teams in coordinating hotel level marketing, sales and public relations activities. Liaise with regional support and brand teams to provide maximum benefit to hotel performance
- Support the Revenue Managers/On Property Revenue Manager and RMH to establish an optimal mix, review and validate forecasts, develop strategies for different demand periods, and review and approve retail and group pricing strategies
- Develop and maintain strong relationships with all stakeholders, owners, hotel teams, GSOs to ensure commercial benefits of the hotel
- Liaise with VP/Head of Operations, presents commercial strategies to Regional Team and key stakeholders
- Consistently conforms to IHG brand standards and corporate identity and utilizes all communication tools
- Keeps in touch with Market trends and review/amend strategies accordingly in line with the evolving market conditions
- Participate in the leadership activity of the hotel and region
What We Need From You
Ideally, you'll have some or all of the following competencies and experience we're looking for:
- Minimum of 3+ year's hospitality/travel industry experience in a revenue generating or commercial services role.
- Minimum 3+ years of experience presenting sales plans, presentations, etc. to senior level executives and constituent groups
- 3+ experience working in a collaborative/matrixed environment
- 3+ years working with departmental financial data to make strategic/tactical decisions
- 3+ years of experience evaluating and identifying business opportunities for a business
- At least 3 years of experience managing a sales or commercial team
- BA/BS/Bachelor's Degree
- Fluent in English
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