Campaign Lead

1 week ago


Doha, Qatar MCG&Co. Full time

**DMCG GLOBAL IS SEEKING FOR A CAMPAIGN LEAD POSITION FOR ITS CLIENT IN DOHA.**

**Job responsibilities**
- Lead a team of Campaign market leads: managing the briefing, implementation, tracking and measurement of marketing campaigns across East
- Manage the budget of all campaigns and ensure that resources are directed against priority opportunities and managed effectively
- Ensure that the organization’s brand and identity is adhered to in all campaigns and in all communication channels
- Oversight of all campaigns focused on the Asia-Pacific region, with priority markets being China, Japan, Australia, New Zealand and India
- Deliver regular reports of campaign results to Head of Campaigns and maintain regular measurement of the ROI of campaigns - via post-campaign reviews
- Ensure effective communication of the campaigns and manage relationships with internal and external stakeholders
- Feed in proposals to annual business planning and budgeting exercise
- Manage external agency and partner relationships relating to campaign development & implementation
- Develop measurement processes and tools to allow for more fact-based decision making
- Exposure in Tourism, Leisure & Entertainment Industry
- 10 + Years of Brand marketing experience with integrated brand campaigns in consumer market.


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