SaaS Marketing Lead
4 days ago
Job Overview
Kanari AI is a leading provider of dialectal Arabic speech recognition and natural language processing solutions. We are seeking a highly motivated and data-driven Growth Marketer to join our team.
Key Responsibilities:
- Develop and execute innovative growth strategies to drive user acquisition, engagement, and revenue growth for our SaaS solutions.
- Conduct market research and data analysis to identify opportunities for growth and optimization.
- Develop and manage A/B testing and experimentation campaigns to optimize conversion rates and user engagement.
- Optimize our website and landing pages for maximum conversion rates and user experience.
- Manage and optimize paid advertising campaigns across various channels, including search, social, and display.
- Develop and manage email marketing campaigns, lead nurturing, and customer lifecycle marketing programs.
- Collaborate with cross-functional teams to develop and launch new product features and campaigns.
- Monitor and analyze key performance metrics and use data-driven insights to drive continuous improvement and optimization of marketing and product strategies.
Requirements
- Bachelor's degree in Marketing, Business, Computer Science, or a related field.
- 3+ years of experience in growth marketing for a SaaS company.
- Strong analytical skills and experience with data-driven decision making.
- Experience with user acquisition, conversion rate optimization, and funnel optimization.
- Experience with A/B testing and experimentation.
- Knowledge of digital marketing channels, including search, social, and display advertising.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced, dynamic startup environment.
- Nice to have: Bilingual Arabic and English speaker.
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