Marketing Specialist

3 days ago


Doha, Baladīyat ad Dawḩah, Qatar TeKnowledge Full time
About the Role

We are seeking an experienced Marketing Specialist to join our team in Qatar. As a Marketing Specialist - Government Sector, you will be responsible for developing and executing marketing initiatives for government clients.

The ideal candidate will have a strong understanding of the public sector and government procurement processes, as well as excellent communication and project management skills.

You will work closely with sales and business development teams to support client acquisition and retention efforts. Your primary responsibilities will include:

Main Responsibilities:

  • Develop and Execute Marketing Initiatives: Create comprehensive marketing strategies tailored to each account, leveraging your knowledge of the government sector and digital skilling programs.
  • Conduct Market Research: Analyze trends, opportunities, and competitive landscapes within digital skilling for government.

Campaign Development and Execution:

  • Plan and Execute Integrated Marketing Campaigns: Utilize your expertise in digital marketing tools and platforms to drive awareness of skilling initiatives.
  • Create Compelling Marketing Materials: Develop proposals, presentations, and digital content that resonate with government audiences.

Client Relationship Management:

  • Build and Maintain Strong Relationships: Foster strong relationships with clients and stakeholders, ensuring alignment with their needs and government procurement requirements.
  • Collaborate with Sales and Business Development Teams: Support client acquisition and retention efforts through close collaboration with cross-functional teams.

Performance Measurement and Reporting:

  • Track and Analyze Performance: Regularly report on initiative performance, providing data-driven insights to optimize marketing strategies.

This role is ideal for a results-driven marketer with excellent communication and project management skills, capable of navigating the complexities of the government accounts.



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