Communications Manager

2 weeks ago


Al Khor, Al Khor, Qatar Nord Anglia Education Full time

Date:22 May 2024
Location:
Al Khor, QA

Job ID:

2738
School:

Nord Anglia International School Al Khor
Company:Nord Anglia Education
Communications Manager

Date:22/05/2024
Location:

  • Al Khor, Qatar_

Job ID:

School:

Nord Anglia International School Al Khor (NAISAK)
Company:Nord Anglia Education- Nord Anglia Education (NAE), is the world's leading premium schools organization, with more than 85 schools located across 32 countries in the Americas, Europe, China, Southeast Asia, India and the Middle East.

Together, our schools educate over 80,000 students from kindergarten through the end of secondary school.

We are committed to providing a world class, safe and happy environment in which students can thrive and learn.- As Communications Manager, you'll be part of the Admissions & Marketing team for NAISAK.

You'll play a pivotal role in defining and driving the marketing strategy and execution plans for our schools in the region for continued attraction, enrolment, and retention of students as well as to build the reputation of NAE across the region.

Responsible for contributing to the growth strategy of Middle East region by driving marketing initiatives that build brand awareness, consideration, and improve brand equity (ultimately driving enrolment and retention), you're passionate about the significant impact that brand marketing can make upon a business' performance.

You'll also support with school and regional communications, ensuring alignment with our tone of voice.- Working together with the Director of Admissions and Marketing (DAM) and the entire Marketing, Admissions and Communications (MAC) team, you'll support our marketing and communications team members in the school.

Understanding the school's markets, culture and needs, backed by data insights, and showing impact is critical in this role to develop the right brand messages and campaigns across the community, bringing to life the unique identity of the school and driving commercial performance.


Qualifications & Required Skills/Abilities

  • Bilingual expertise in English and Arabic is preferable.
  • You have a bachelor's degree in marketing or related field.
  • You have 2+ years of brand marketing experience and are a skilled brand ambassador.
  • You are a team player, but also able to work with mínimal supervision.
  • You have experience working in a matrixed organization, knowing how to drive a brand agenda and make great things happen.
  • You have strong analytical skills and evaluation of ROI, KPIs, and proven record of using data and research to inform decisionmaking.
  • You have experience working with CRM systems.
  • You know how to run effective marketing campaigns and how to mobilize efforts to launch successful initiatives.
  • You have superb project management skills, so you never miss a deadline.
  • You have experience working within a service delivery sector; education sector experience is a bonus.
  • You have experience in monitoring competitor market activity.
  • You have fantastic storytelling and persuasive writing skills.
  • You are passionate about creative design, and a very good eye for detail.
  • You have excellent crosscultural, interpersonal & communication skills to interact with diverse nationalities and cultures.
  • You have strong leadership skills and can influence behaviour change.
  • You have excellent time management skills and flexibility in dealing with multifunctional tasks.
  • You have outstanding written and verbal communication skills (and copywriting skills) in English and Arabic.
  • You have an intrinsic willingness to assist the MAC team
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