E-Commerce Manager

3 weeks ago


Al Wakrah, Al Wakrah, Qatar ROTANA hotel Full time
Job Title: E-Commerce Manager

As a key member of the ROTANA hotel team, the E-Commerce Manager plays a crucial role in driving online sales and revenue growth. The successful candidate will be responsible for developing and implementing effective e-commerce strategies to increase direct internet traffic and drive online production.

Main Responsibilities:

  • Assist the Director of Marketing & Communications in developing and executing online campaigns across all online channels, including social media and third-party websites.
  • Monitor, implement, and execute the active presence of the property on all social media tools, set up and manage campaigns (paid/non-paid), and competitions to maximize online exposure.
  • Develop and manage e-newsletters and other online advertising mediums, as well as handle the property's presence on partners' websites and e-newsletters.
  • Ensure the property's content (photography & descriptions) across all online channels remains accurate and brand-compliant.
  • Conduct regular quality assurance audits on the hotel's descriptive content & images to ensure parity on all channels and integrity with the brand website.
  • Load and update content (photography & descriptions) for the property on all online channels in cooperation with the Director of Marketing & Communications.
  • Monitor and assess the property's reviews on online portals, ensure official feedback from the hotel is in place whenever necessary, and manage the ORM system and reports.
  • Identify and evaluate new marketing opportunities to increase direct internet traffic and drive online production, creating the quarterly E-Commerce Action Plan outlining activities planned to increase online production and awareness.
  • Assist in evaluating the online presence and rate position of immediate competitors.

Requirements:

  • Strong understanding of e-commerce principles and online marketing strategies.
  • Excellent communication and project management skills.
  • Ability to work effectively in a team environment.
  • Strong analytical and problem-solving skills.
  • Proficiency in social media management tools and online advertising platforms.

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