Loyalty Marketing Specialist
7 months ago
Proactively plan and implement key activities to support core KPI metrics (including acquisition, accruals, breakage, redemption, engagement, mobile app downloads, and UOR) leveraging the expertise of digital marketing and CRM teams.
- Identify and share opportunities for consideration for the use of group-wide assets, with an aim to support overall delivery of incremental business revenue and overall customer engagement / loyalty through resourceful use of assets.
- Manage the creative process for campaigns with internal and external agencies, to ensure campaign delivery in accordance to an agreed creative campaign brief.
- Work closely with partners, sales, products and creative teams, to develop globally relevant and locally tailored campaigns and experiences, with additional personalization wherever possible and appropriate.
- Identify the right audience for each campaign, considering customer segmentation, micro-segmentation, and loyalty lifecycle. Define where it is possible and appropriate to deliver target-oriented campaigns through comprehensive presentation and recommendation of result and learnings to support progression and awareness of campaign performance and efforts.
**Job Types**: Full-time, Contract
**Salary**: QAR17,000.00 - QAR18,000.00 per month
Application Question(s):
- Are you willing to work for a contract of 3 months?
- Are you under family sponsorship or having a freelance visa that can manage own sponsorship?
- What is your required notice period?
- Are you willing to accept the salary budget of QAR17,00 to QAR18,000 all-in package in case selected?
**Education**:
- Bachelor's (required)
**Experience**:
- Loyalty Marketing: 5 years (required)
**Language**:
- Fluent English (required)
License/Certification:
- Qatar Residency ID (required)
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